Who’s Actually Losing Sleep Over Your Expo Stand?

There’s a version of exhibition delivery that most marketing managers know a little too well. It looks like this: a stand builder who only talks to you about the build. A freelance designer who only talks to you about the concept. A print supplier who needs final artwork “yesterday.” An AV contractor who’s confirmed the […]

The Marketeer Who Isn’t One

Nineteen years. That’s how long I’ve spent designing exhibition stands and brand activations for companies across every sector you can imagine – from scrappy start-ups launching their first product to household names defending their patch at the biggest shows in their industry. Nineteen years of driving footfall, sparking conversations, building community, and putting brand awareness […]